Getting a career in sales can be quite a challenge. It’s a highly competitive field, experiencing consistent growth through the years. In 2020, retail sales in Canada amounted to over $606 billion.
So, when looking for a sales job, it’s best to be strategic. The whole job hunt is already challenging by itself. What more in a competitive field like sales?
To make things easier, you want to make yourself stand out from the get-go. It will help you save time and arrange your prospects. Here are a few ways to catch recruiters’ attention and help you score your dream sales job.
Optimize Your Online Presence
With the pandemic still setting some restrictions, most recruiters begin their process online. LinkedIn, like other professional social media sites, is a valuable resource.
Many recruiters use it to look for potential talent and jumpstart the hiring process. You can use this to your advantage. Just as LinkedIn helps recruiters, it can also assist jobseekers in their search.
If you don’t have a LinkedIn account yet, create one and start working on your profile. Make sure to include any relevant experience you have. You can also add your educational attainment or any relevant courses you’ve taken.
Do the same thing for other job search websites as well. What makes LinkedIn unique is its social media aspect.
You can add more people to your network and interact with them. This can include recruiters or other people in your industry. You can also publish your original posts or share relevant articles to gain attention.
Build Your Network
The people you know will help you get where you want to go. Networking is essential in any industry. In an enormously competitive field such as sales, it becomes all the more significant.
You can start by networking online. Just as in the previous section, LinkedIn can be beneficial.
You can also find industry-relevant Facebook groups that you can join. And when circumstances allow, try attending sales events and start talking to people.
Whichever avenue you choose, be enthusiastic and genuine. People talk, and if you create a good enough impression, you’ll show up on a few recruiters’ radars. Knowing more people can also lead to new opportunities.
Perfect Your Resume
When you start applying for jobs, your resume will be the basis for first impressions. After all, it is the first part of you that the recruiter sees.
Your resume is an essential part of the job search that you will have to get right. Making it detailed yet concise is a good rule of thumb to follow. Make sure to highlight your best skills and relevant experiences.
When applying to different companies, customize your resume as much as possible. Do your research for each company, and tailor your resume’s content to match what they are looking for.
Sure, you can use the same resume for each application. But, if you want to stand out, you want to package yourself as the perfect candidate. Your resume is the ideal canvas for this exercise.
Be Confident, Not Arrogant
You’ve got the skill and drive to make it in the industry, so don’t be afraid to show off a little. However, be mindful of the differences between confidence and arrogance. Recruiters would not like the latter.
To ensure that you’re not crossing the line, make sure to present your skills as factually as possible. If you say you can do something, provide concrete examples of where you used said skills.
This way, recruiters see your skills and the results you can get with them. Presenting evidence for your claims builds a better picture of you as a candidate.
The Bottom Line
Aside from building your professional skills, your job search strategy is also critical. In this day and age, it’s imperative to be creative and proactive when seeking employment.
To perfect your strategy, learn to think like a recruiter. What would you find most valuable in a candidate?
Agencies like SalesForce Search can provide valuable insight. Their decades of industry experience can help you find the perfect opportunities.